123 Main Street New York, NY 10001
Human design
Brand identity forLa BibliothèqueDes Futurs
Logo, art direction, visual language, motion design and web design.
client
La Bibliothèque Des Futurs
Sector
Cultural association
Scope
Graphic & Motion Design
Year
2021 & ongoing
manifesto
To writewhat's coming
“La Bibliothèque des futurs is a place of continuous interpretation, a workshop that produces fictions, analyses, action proposals. It writes, it reads, it connects, it acts. And an open community of writers is formed.”
Since 2021, Wild Fox Studio has had the honor of being the exclusive creative partner of La Bibliothèque des Futurs, a unique collective of contemporary authors in France. When they contacted me, La Bibliothèque des Futurs was still just a name and an idea: to become the collection of French predictive literature, where ecology and the future intertwine to illuminate the future through the writings of engaged authors.
The creation of this visual identity emerged as a true conceptual challenge: to embody the essence of living, of books, of literature and of possible futures. The designed logo becomes a visual language in its own right, a graphic architecture that builds and reveals a unique universe, both poetic and meaningful.
This approach perfectly illustrates Wild Fox Studio’s expertise in conceptual creation of brand identities in France. Combining deep reflection and innovative design, each project is conceived to accurately translate the client’s DNA and values, while ensuring strong visibility and immediate recognition.
– Design developpment process –
To animate the logo of La Bibliothèque des Futurs, I wanted to translate the core values of the project into movement: togetherness, openness, transformation and circulation.
The animation begins with the idea of a book opening, not as a static object, but as a living space. As the form unfolds, it releases shapes, emotions and individual voices into the world. This movement reflects the collective nature of La Bibliothèque des Futurs: a place where writers, ideas and perspectives come together to imagine what lies ahead.
The motion language is fluid and organic, inspired by elements such as water and wind. Forms move, shift and connect, suggesting the constant evolution of our planet, our technologies and our ways of thinking. The logo becomes more than a visual signature. It becomes a short narrative: a symbol of writing, connection and future possibilities set in motion.
More than creations, experiences.
I can be the creative partner of choice for companies and craftspeople seeking solutions that go beyond simple graphic design. My expertise extends to conceptualization, creating brand identities, and designing original and innovative communication products. I strive to explore the unexpected, to think outside the box to transform each project into an authentic success, tailor-made, and perfectly aligned with your values and ambitions. Whether you’re a small organization or an established player, I support you in making your vision a powerful and differentiating visual reality.